BLUEPRINT is a series of videos by CRAFTED Nairobi: Design and Garment Establishment that interviews different designers, artists and other professionals. We are on a mission to discuss how they got to where they are today, why they think their work is important and what their thoughts on the industries they work in are.

This is a platform which holds information for other people in these industries or who wish to join these industries. It is also to have a more personalised interaction with these people who do not usually put their pen down too often to take a moment to reflect on the work they have done so far and vocalise the direction they see themselves heading towards.

S1 E5 - Zara Muthama, Sustainable Fashion

Zara practices sustainable fashion not only at work but also in her day to day life. She has made a deliberate decision not to participate in “fast fashion” for over the past 4 years.

Zara started a brand in June 2020 called “From Nothing New” which acts as a medium through which she is attempting to normalising the agenda of sustainable fashion. This includes educating consumers about their spending habits and dealing with the mass amounts of clothing already in rotation, moving throughout the world causing a severe waste crisis.

S1 E4 - Rogers Ouma (Ojwoook), Fashion Photographer

To start the year off we present a conversation we had with Rogers Ouma, more commonly known as Ojwoook. Ojwoook has been a staple photographer in Kenya for the past decade having worked with almost every establishment under the Kenyan sun. As he continues to make a name for himself both locally and internationally he takes us through everything from the beginning of his journey to what he thinks of the photography industry today.

S1 E3 - Agnes Waruguru, Visual Artist

Tune in to hear how life has been lately for Agnes Waruguru. As she continues to make big strides in her career she takes a moment to share with us where she is at today. She walks us through her relationship to her work and how her work continues to evolve from where she started to where she is today, where her inspiration comes from and what allows her to communicate to us through her work.

S1 E2 - Mohamed Awale, Founder of Rummage Studio

In this episode we share a conversation we had with Mohamed Awale, Founder of Rummage Studio (previously known as Suave Kenya). At 9 years, Rummage Studio has maintained their ethos of being a sustainable brand that focuses on designing fashion accessories from up cycled material either from the Gikomba Market or the waste from the EPZ Factories. This episode takes us on a journey through Mohamed’s past year and how significant the events of the year have been for him as a brand manager, as well as for the future of Rummage Studio. 

S1 E1 - Wana Muthama, Founder of CRAFTED Nairobi: Design and Garment Establishment

For the first episode of BLUEPRINT we sit down with the Founder of CRAFTED Nairobi: Design and Garment Establishment who briefly explains her past in hospitality and how it inspired her path in design and garments. Wana also outlines the importance of the BLUEPRINT series and the conversation it seeks to provide. Thank you for your time and we hope you enjoy!